Selling is from Mars, Buying is from Venus

By Ibby Smith Stofer
We have all heard of the book, “Men are from Mars, Women are from Venus,” which delves into the comparison between the two genders. But has a similar comparison been made about the dichotomy between selling and buying? Surely we have all realized that a salesman and a customer have two different thought processes during the same sales transaction. Well, understanding the differences could determine the success of your sale.







