By Ibby Smith Stofer
Do I go to the bank or use a leasing company?
In a world of ever-decreasing human interaction, why would someone seek the help of an unfamiliar leasing company when their local banker calls them by name, or at least gives them the option to speak with them face to face?
By Ibby Smith Stofer
No matter what you call it, this matters to your success in sales and customer satisfaction.
Names change. If, like me, you have spent a great deal of time serving the needs of healthcare providers, then you know this. I’m not talking about name changes due to merger and acquisition trends, or the rebranding efforts that many well-known healthcare providers are undertaking. I’m talking about the simple titles for various departments.
By Ibby Smith Stofer
Have you ever wished there was a guide to help you get the best medical equipment for your money? Here are questions to ask and research to perform when considering pre-owned devices.
Choosing the right equipment for your nursing or respiratory simulation labs requires knowing your healthcare community and the standardized technology choices of the healthcare providers in your market, including the clinical or financial reasons behind these choices. This is key to providing your students with career opportunities.
By Ibby Smith Stofer
As a healthcare executive are you tired of that one four-letter word that nags you day in and day out?
Do you feel you have repeatedly stressed its importance to every member of your team time and time again, yet the same results continue to plague your organization?
By Ibby Smith Stofer
Many are conflicted when it comes to making the decision between renting and leasing, so I recently wrote two articles for Med One Capital focusing on why healthcare providers lease or rent medical devices. The following is a summary of the information I wrote in those articles. You can also access the full rental article or lease article.
By Ibby Smith Stofer
Whether you are talking or writing via email, text or instant messaging, the tone of your communication and use of persuasive tools is fundamental to the sales process. You’re communicating even when you don’t think you are.
By Ibby Smith Stofer
We have all heard of the book, “Men are from Mars, Women are from Venus,” which delves into the comparison between the two genders. But has a similar comparison been made about the dichotomy between selling and buying? Surely we have all realized that a salesman and a customer have two different thought processes during the same sales transaction. Well, understanding the differences could determine the success of your sale.
By Ibby Smith Stofer
Choosing how to spend our money in an age of Internet ratings and reviews is much different than it used to be. Advertisers and salespeople no longer have control over how we view their products. The same is true for medical device companies and service providers who are looking to reduce costs and add value, just as any other consumer does.
Our General Leasing solutions serve various industries and equipment types. You will get the same innovative and creative leases that we provide for medical equipment. Here are some of the industries and types of companies that are now served by our General Leasing team.
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By Ibby Smith Stofer
If you are asking this question, know that it certainly can be if you are a healthcare worker. In fact, these settings consistently have almost double the number of work related injuries and illnesses than most private business settings.